OnlyFans Statistics 2026: Revenue, Users & Growth Data
OnlyFans statistics for 2026, led by the audited numbers rather than estimates: 4.63 million creator accounts, 377.5 million registered fan accounts, and $7.22 billion in gross fan payments in fiscal 2024.
The short answer: OnlyFans had 4.63 million registered creator accounts and 377.5 million registered fan accounts in fiscal 2024, and took $7.22 billion in gross fan payments that year. The company keeps 20 percent, giving it $1.41 billion in net revenue and $684 million in pre-tax profit, which means roughly $5.8 billion went to creators. Every one of those figures comes from the audited filing, not an estimate. Note that both account numbers count registrations ever made, not monthly actives, a figure OnlyFans has never published.
Last updated August 2026. Source: Fenix International Limited, UK Companies House company 10354575, fiscal year 2024.
OnlyFans by the Numbers
The headline figures come from parent company Fenix International\'s audited accounts filed at UK Companies House (company 10354575) for fiscal year 2024, the most recent audited set. Fiscal 2025 accounts are due there by 31 August 2026. Where a number is an industry estimate rather than a filing, it says so.
Note: All statistics are approximate figures based on publicly reported data. OnlyFans does not disclose all metrics publicly.
OnlyFans Revenue and Growth Trends
OnlyFans experienced explosive growth beginning in 2020 and has maintained a dominant position in the creator economy. Here is how the platform's financial performance has evolved over the years based on publicly available information.
Year-Over-Year Growth Highlights
Platform operated as a relatively niche service with limited mainstream visibility. Revenue was modest, primarily from adult content creators.
The COVID-19 pandemic drove massive user adoption. Creators across fitness, cooking, and adult content flooded the platform. User registrations surged by hundreds of percent in a single year.
Celebrity sign-ups, including major names, drove mainstream media coverage. OnlyFans attempted a brief pivot away from adult content (later reversed), demonstrating creator influence over platform policy.
Sustained growth with creator payouts reported in the billions. The platform focused on creator tools and subscription management features to retain top earners.
OnlyFans continues to lead the creator subscription economy. Competition from Fansly and other platforms has increased but OnlyFans retains the largest creator and subscriber base.
Revenue Model
OnlyFans generates revenue by retaining 20% of all creator earnings. This includes subscription fees, pay-per-view content, tips, and private messages with price tags. Creators keep the remaining 80%.
What Drives Growth
- • Celebrity sign-ups generate significant media coverage and new subscriber waves
- • Social media referral traffic from TikTok, Instagram, and X (Twitter)
- • Creator loyalty driven by higher payout rates compared to competitors
- • Expansion of non-adult content niches attracting mainstream creators
- • Word-of-mouth discovery through third-party directories like OnlyFinds
Creator Statistics: Earnings and Activity
Understanding the economics of being an OnlyFans creator reveals both the opportunity and the reality. Most creators earn modest supplemental income, while a small elite generate life-changing revenue. Here is the full breakdown.
Estimated to earn $100,000+ per month. These are typically celebrities, viral social media stars, or creators with massive pre-existing audiences who bring millions of followers to the platform from day one.
Earn $1,000-$50,000+ per month. These creators have invested in consistent content production, marketing, and audience building. They treat OnlyFans as a full-time business and see it reflected in their income.
Earn under $1,000 per month, many significantly less. The median creator earns only a few hundred dollars monthly. Building a substantial audience on OnlyFans requires significant time, marketing investment, and promotional effort.
Creator Activity Breakdown
OnlyFans User Demographics
While OnlyFans does not publish granular demographic data publicly, industry research and traffic analysis tools provide a reasonable picture of who uses the platform. These are estimates based on publicly available research.
Age Distribution (Subscribers)
Estimates based on third-party web traffic research.
Geographic Distribution
Approximate figures from web analytics research.
Platform Access
The majority of OnlyFans traffic comes from mobile devices, consistent with broader social media consumption patterns. Desktop traffic accounts for a meaningful portion due to the subscription management nature of the platform.
Based on estimated web traffic patterns from industry research tools.
OnlyFans Content Categories: Most Popular Niches
OnlyFans is widely associated with adult content, but the platform hosts creators across a wide spectrum of niches. Here is a breakdown of the most popular content categories by creator volume and subscriber interest.
Adult & Lifestyle Content
Largest CategoryThe dominant category on OnlyFans by creator count and subscriber spending. Ranges from softcore lifestyle content to fully explicit material. This category accounts for the largest share of platform revenue.
Fitness & Wellness
Fast GrowingFitness creators, including personal trainers, yoga instructors, and bodybuilders, use OnlyFans for workout programs, meal plans, and accountability content. A fast-growing non-adult niche with a loyal subscriber base willing to pay for expertise.
Music & Entertainment
Celebrity DrivenMusicians, DJs, comedians, and entertainers use OnlyFans to release exclusive tracks, behind-the-scenes content, and direct fan interactions. This niche grew significantly after high-profile musician accounts launched on the platform.
Cosplay & Gaming
High EngagementCosplay creators have built thriving OnlyFans communities combining costume photography with gaming content. This crossover niche attracts dedicated fandoms from both the gaming and cosplay communities, often with high engagement rates.
Cooking & Lifestyle
High RetentionChefs, home cooks, and lifestyle creators share exclusive recipes, tutorials, and daily content. While a smaller niche, these creators often have strong subscriber retention due to the practical value of the content they provide.
Art, Photography & Creative
Niche CommunityArtists, photographers, and creative professionals use OnlyFans to monetize work that mainstream platforms restrict or underpay. This niche appeals to subscribers who want to directly support independent creative work without algorithm interference.
OnlyFans vs Competitors: Market Context
OnlyFans operates in a competitive creator subscription landscape. Understanding how it stacks up against alternatives helps contextualize the platform's market dominance and the choices creators face.
| Platform | Creator Cut | Adult Content | Market Position |
|---|---|---|---|
| OnlyFans | 80% | Yes | Market leader, largest user and creator base |
| Fansly | 80% | Yes | Largest direct competitor; growing rapidly |
| Patreon | 88-95% | Limited | Strong in podcasting, art, and general creators |
| Substack | 90% | No | Dominant in newsletter/writing subscriptions |
| ManyVids | 60-80% | Yes | Niche adult content platform |
Discover Creators Behind the Numbers
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OnlyFans Statistics: FAQ
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